Matt Goyer’s Real Estate Blog

Today we pushed a new version of the Redfin site. It features not just a new look but a re-design of almost all of the user experience in addition to new content in our Buy and Sell areas plus we’re now in Boston!

Unfortunately I had a vacation planned long before this release was planned (if you can believe that) and had to leave work at noon while my co-workers toiled away on our largest release yet.

Once I get back from vacation and back from speaking at Mix07 in Vegas next Monday and Tuesday I’ll start to post about some of the decisions we made. But some of the highlights are:

• Improved performance (still more work has to be done…)
• Removed our custom tab interface, we’ll leave tab management to the browser
• Removed the balloon and put the content on the right side. This means the map isn’t obscured while you check out the details of a home
• Took the search options and put them in an dialog instead of always showing them
• You can re-size the window to re-size the map
• Map only view if you don’t use the list below the map
• Re-formatted the details page. All photo thumbnails are now visible.

Now that we have Redfin on a real map platform and have a good UX foundation expect the innovation machine to crank over time and our east coast expansion to take off :).

Here is a round-up of the coverage…

Press Releases:

• Redfin Launches Re-branded Website
• Redfin Launches Real Estate E-Commerce Service for the Boston Area

Coverage:

• New England Cable News, Redfin shakes up traditional real estate [video]

• Boston Real Estate Blog, Redfin hits Boston; real estate company offers refunds to buyers of real estate
• FoREM, Redfin Gets a Facelift and Expands Eastward
• Seattle PI, Redfin’s new look
• Insta, Terrible New Logo for Redfin. Redfin was not named after the fish. It’s supposed to be a play on the words real estate and re-define or something like that. Though no one at work really knows.
• Co-worker Savan has pictures of the sushi that fueled the team.

This entry was posted on Thursday, April 26th, 2007 at 2:07 am and is filed under Redfin. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.