Washington Post on Sawbuck
The Washington Post discovered Sawbuck today, Online Real Estate Brokerage Magnifies Discounts.
Most interesting to us is their comparison to Redfin:
Sawbuck is not the first Web site to offer full multiple listing service access in the area. Redfin.com, for one, offers it. But Sawbuck makes the information easier to find and provides more price data for recently sold homes.
Redfin recently boosted its price-comparison content, but its pages are statistic-heavy and harder to interpret than Sawbuck’s. The latter’s approach is easier: Click on the map, look at the house picture, and see the sellers’ original asking price and their current price. You can click from house to house and get the history of recent sales through the whole neighborhood.
Good coverage for Sawbuck. We’ll need to integrate past sales data from the MLS like they do and we’re always looking at optimizing our details page. I think a simple thing we can do is add the original list price to the map page.